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Many of us, when buying something, face the concept of "sale". But what is its nature and why stores regularly offer sales to their customers? 

It is no secret that the discounts for the stores are a tool to attract additional customers, and, consequently, increase sales and improve profits. Among the variety of shops and businesses discounts regularly offer various brands of fashionable clothes. Typically, in these stores total collection is updated 2 times a year: Collection "Spring-Summer" is replaced by a collection “Autumn-Winter”. And during thus change of the collection sales begin. This happens because the new collection is available now and all the buyers' attention is focused on it.  


However, one has to be careful here. Probably many of us are familiar with the situation when returning home from the store and buying on sale a few super-cheap things, you realize with disappointment that you will not wear this. To avoid this happening, we recommend that before going to the stores, especially when the sale season starts, to decide clearly for yourself what you need, maybe even make a list. 


But the most pleasant thing in sales - is that they give us a unique opportunity to save. Shops make the most advantageous proposals in early sales and deal of the day offers. This is a time when just yesterday the thing was about 2 times more expensive, besides, at the beginning of sales shops usually have all the necessary sizes and a wide range of products. After all, the biggest disappointment for us is that, having come to the sale, we cannot find the right size, because at the time of seasonal discounts at stores in the first place are snapping up small size and the best model. From this we can conclude that we should not delay shopping in sale season.